iThinkMedia
Display Advertising

DISPLAY ADVERTISING

Reach over 90% of all internet users worldwide
with Google’s Display Network

Think billboards, but digital. Google’s display network has over 2 million websites that can reach over 90% of all Internet users worldwide (comScore), all of which are capable of showing a number of advertising banners or text ads to your customers. Targeting these website placements is a fantastic way of reaching a wider audience. It’s easy to find out which
placements are best and then use affinity audiences and in-market targeting to display your ads in front of customers.

Our clients generally use display advertising for brand awareness campaigns as the reach is so huge and the CPCs can be very low if you’re targeting the right placements. There is also the option to combine this with your own website visitor data and start using Remarketing campaigns as well.

We help clients to understand which campaigns might work best for them, driving targeted traffic or impressions and then brief their designers so they know which banners need to be built. Let’s get started on your first campaign.

Benefits of Display Advertising

  • Ideal for brand awareness campaigns
  • Visually appealing ad formats
  • Global visibility and reach
  • Target based on interests, theme and location
  • Flexible, cost effective CPM strategy

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WWE

Another great job by iThinkMedia for this year’s Wrestlemania! I would highly recommend
Chris and his team. They have helped WWE to reach new levels of brand awareness
through PPC, display, mobile and social for our live and pay per view events throughout
the world.
European Marketing Director, WWE


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