iThinkMedia
CEWE - SEO Audits

We delivered 285% increase in SEO orders by optimising every nook and cranny of the CEWE Photoworld website

The Brief

Cewe Photoworld is part of Europe’s largest photo company with over 50 years of experience in all things photo printing.

Cewe photoworld tasked iThinkMedia with achieving page 1 rankings for high value keywords in organic search. The main challenge was to improve rankings for generic keywords in a very competitive market.

CEWE - SEO Audits

Our Strategy

Over a period of first two months, we worked closely with their developers, marketing teams, user experience and design department to understand their requirements. We carried out a thorough audit to review every single aspect of the website.

Working with the key stakeholders we were able to create a robust roadmap that was fully inline with their business priorities. We proposed a new structure, additional categories, improved site speed by 33%, all of that helped improve the visibility of Cewe Photoworld in organic search.

Complete account re-structure

We engaged key stakeholders right at the beginning of the process which made it relatively easy to get our recommendations implemented. This resulted in improving the visibility of CEWE in organic search for existing and new generic terms.

Results

140%

YOY INCREASE
IN ORGANIC SESSIONS

285%

YOY INCREASE
IN ORGANIC ORDERS

370%

INCREASE IN KEYWORD
RANKING VISIBILITY

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