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Iceland X Greenpeace: The Controversial Christmas Campaign

Iceland X Greenpeace: The Controversial Christmas Campaign

On the first day of Christmas, iThinkMedia gave to me a politically controversial campaign… From a cartoon Christmas advert to a…

Google Shopping: 6 Advanced Tactics To Improve Your PLA Campaign Performance In Time For Christmas

Google Shopping: 6 Advanced Tactics To Improve Your PLA Campaign Performance In Time For Christmas

Get the most out of the Christmas period with these six top tips for Google Shopping. Read on to learn…

Let’s Play Black Friday Bullsh*t Bingo From iThinkMedia

Let’s Play Black Friday Bullsh*t Bingo From iThinkMedia

Black Friday is one of the most important weekends for online retailers. This creates a lot of hype, causing many…

How to Optimise Your Black Friday Content Strategy for 2018

How to Optimise Your Black Friday Content Strategy for 2018

With just over a week to go until the most anticipated trading event of the year, Mellisa reveals all on…

Why SEO is vital to surviving the Retail Apocalypse

Why SEO is vital to surviving the Retail Apocalypse

  Retail is struggling, we are in a period labelled the ‘retail apocalypse’, and this isn’t going to change anytime…

What can Retailers Expect on Black Friday 2018?

What can Retailers Expect on Black Friday 2018?

After the release of a recent report from Pi Datametrics, our Senior Account Executive, Mellisa, delves deeper into how retailers…

Black Friday Success 2018 – Your PPC Ecommerce Checklist

Black Friday Success 2018 – Your PPC Ecommerce Checklist

Make sure that you're prepared for one of the biggest weekends in e-commerce with our PPC checklist. Get ready for…

5 Key Shopping Tactics For An Impactful Black Friday

5 Key Shopping Tactics For An Impactful Black Friday

As Black Friday approaches, we offer five top tips on how to maximise your PPC campaigns during this ever-growing one-day…

The Top Five E-commerce Trends in 2018: A Technological Revolution

The Top Five E-commerce Trends in 2018: A Technological Revolution

As technology continues to evolve, customer behaviour has the potential to change. Find out the top 5 eCommerce trends that…

Five Ways to Overcome the Challenge of Customer Communications

Five Ways to Overcome the Challenge of Customer Communications

Find out how to overcome the challenge of customer communications with five top tips, from creating customer personas to choosing…

Common SEO Failings of E-Commerce Websites

Common SEO Failings of E-Commerce Websites

SEO can be used to enhance your E-commerce efforts. In this post, we give a few tips on how to…

Increasing Keyword Coverage Through Faceted Navigation

Increasing Keyword Coverage Through Faceted Navigation

Faceted navigation can be used to enhance your rankings and user experience. Learn how to use this clever tactic in…

10 Digital Ways for Retailers to Maximise on the Festive Season

10 Digital Ways for Retailers to Maximise on the Festive Season

With Black Friday and Christmas around the corner, brands are starting to turn their attention optimising their digital content and…

2017 Christmas adverts: a digital perspective

2017 Christmas adverts: a digital perspective

Each year Christmas adverts spark a huge reaction online and continue to reach new audiences. But what makes a Christmas…

What’s happened to Google Shopping?

What’s happened to Google Shopping?

Google Shopping will now operate as a separate business, competing for the top SERPS. Our PPC Account Manager Andrew shares…

Why Use Target CPA Bidding In Adwords?

Why Use Target CPA Bidding In Adwords?

CPC and CPM bidding are the go-to for most advertisers when it comes to setting up a new AdWords campaign,…

A 5 step Guide to optimise for NAP presence & consistency

A 5 step Guide to optimise for NAP presence & consistency

NAP consistency is one of the most commonly talked about local SEO optimisation tactics due to its extremely influential ranking…

Tips for Writing Your Product Descriptions

Tips for Writing Your Product Descriptions

If a picture is the body then the product description is the soul. Imperative for changing potential customers into paying…

Content you must be creating for social marketing in 2017

Content you must be creating for social marketing in 2017

  What’s new in social marketing for 2017? Well, luckily people still want to buy and sell things, but there…

Why is Social Media Vital for Branding?

Why is Social Media Vital for Branding?

Social media is the biggest connective of people all over the world – collectively in 2016 there were over 2.34…

Beat the January Blues with the Top 10 Most Instagrammed Places

Beat the January Blues with the Top 10 Most Instagrammed Places

Blue Monday is definitely the most depressing day of the year, from distant memories of the festive period and freezing…

So what if we are in a Social Media bubble!

So what if we are in a Social Media bubble!

Recently I have read another great article on Econsultancy giving a valid view that we may be in the midst…

Google +1… The New Facebook Like?

Google +1… The New Facebook Like?

Social Search evolved one step further again this week with the introduction of Google +1 (pronounced ‘Plus one)’ to rival…

Social Media Monitoring: Are you listening?

Social Media Monitoring: Are you listening?

Yesterday I attended the Social Media World Forum Europe at Olympia and there was definitely a recurring theme: Social Media…

Bing Updates Social Search Results… Bing ‘Likes’ Facebook

Bing Updates Social Search Results… Bing ‘Likes’ Facebook

Last week we told you about Google’s latest update to display content from a user’s social network added to sites…

Google Update Social Search…but Facebook still isn’t invited

Google Update Social Search…but Facebook still isn’t invited

Google today announced an update to their Social Search results which was first launched in 2009. Although this update incorporates…

Introducing Facebook Deals: Facebook vs. Foursquare really kicks off now

Introducing Facebook Deals: Facebook vs. Foursquare really kicks off now

Facebook Deals launched on 4th November providing massive competition to Foursquare. But how will Facebook Deals be embraced by retailers…

Location Based Technology and It’s Impact

Location Based Technology and It’s Impact

iThinkMedia ask of your preferences from location based software, how you check in, when you check in and your thoughts…

How Much Klout Have You Got?

How Much Klout Have You Got?

Have you any influence on the internet? Klout.com has been helping tweople find this out for sometime, but have recently…

Social Media and Music

Social Media and Music

iThinkMedia's take on the Social Media Music sites that are out on the 'Interweb'. Sharing music has never been so…

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