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SEO (Search Engine Optimisation) Blog

BrightonSEO 2015: My Top 4 Talks

Posted by on April 17th, 2015
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A week later and I’m still buzzing after my first ever BrightonSEO conference. Some seriously great talks to be had and I only had the luxury of attending a third of them. Walking into the main entrance of the event seemed normal, until I entered the corn exchange area which offered stands full of amazing […]

6 Tips for Mobile Optimisation

Posted by on April 15th, 2015
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Improve your mobile website’s search presence with our six top optimisation tips. 1) Setup Local Schema Rich snippets that appear in local search results help your listing to stand out, increasing your click-through rate and driving more organic traffic to your site. On mobile, certain rich snippets also allow you to gain valuable local real […]

Rise of the Mobile User

Posted by on March 25th, 2015
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Smartphones are a big part of our daily lives. So much so that they impact our relationships, change the way we consume media and modify how we shop online. This is particularly true for businesses, where the customer journey is far more complex than a decade or two ago. With multi-screen behaviour – whether sequential […]

The Apple Watch, Wearable Tech & SEO

Posted by on March 16th, 2015
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On Monday 9th March, Apple unveiled the Apple Watch. While early reviews have been mixed, some experts are predicting that initial negativity will have little impact on its success. But, whatever happens with Apple, for how much longer can we ignore the effect that wearable technology will inevitably have on our lives? The wearable technology […]

SEO Strategy & Marketing Tips for a new Website

Posted by on May 3rd, 2011
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So you’ve got the design right, the content is written and your shiny new website is ready for launch. The real challenge however, is just beginning. How do you get visitors to your website and turn them into customers? Search Marketing is vital for any business trying to succeed online. Potential customers are looking every […]

10 reasons I DON’T need SEO for my business..

Posted by on April 25th, 2011
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If you are a business owner and regard SEO as a myth, there’s nothing worse than being asked if you’d be interested in SEO agency services. In this post we give some great answers you can fire back when asked the question.. “Have you thought about how SEO could help your business online?” 1. Why […]

Google turns focus to keywords in domain names

Posted by on March 25th, 2011
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Google’s crusade for search engine quality isn’t up yet, it seems. Below is the recent video from Matt Cutts, head of Google’s webspam team. This YouTube video suggests that the search engine giant may now turn its focus towards keywords in domain names. The video’s title “How important is it to have keywords in a […]

Move your attention to mobile paid search

Posted by on March 9th, 2011
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Smartphones sales have continually increased since the launch of the iPhone and with their capabilities, there is an increasing number of people reviewing, shopping and commenting using mobile search. The mobile paid search market is growing at an impressive rate. According to research released last week from banking and investment firm Macquarie Group, nearly five […]

Bing Updates Social Search Results… Bing ‘Likes’ Facebook

Posted by on February 25th, 2011
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Last week we told you about Google’s latest update to display content from a user’s social network added to sites like Twitter and YouTube into Search Results (Google Update Social Search Results). To follow suit Bing have now announced their own update to integrate Facebook Likes more closely into their Search Results. Bing originally added […]

Do Online Marketing Principles Change?

Posted by on February 7th, 2011
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“The search and social media landscape is changing so fast that half of what we knew a year ago is now obsolete.”
I could be in trouble here I thought! Making very valid points throughout, this post highlighted the fact that the world of online marketing is forever changing and evolving, but we knew that, right? At least that was one of the first things I discovered in this fast paced industry.