Since its birth in 1997, Google has grown to become one of the most successful companies in history with annual revenue of US$ 31.12bn [Source: Yahoo Finance]. So much so, that it has basically become a household thing to suggest “Google it” for just about anything! I know I have said that before! It all [...]
So you’ve got the design right, the content is written and your shiny new website is ready for launch. The real challenge however, is just beginning. How do you get visitors to your website and turn them into customers? Search Marketing is vital for any business trying to succeed online. Potential customers are looking every [...]
If you are a business owner and regard SEO as a myth, there’s nothing worse than being asked if you’d be interested in SEO agency services. In this post we give some great answers you can fire back when asked the question.. “Have you thought about how SEO could help your business online?” 1. Why [...]
Social Search evolved one step further again this week with the introduction of Google +1 (pronounced ‘Plus one)’ to rival Facebook’s Like button that is seen on thousands of third party websites. Initially only a small group of Google.com users in the US (searching in English and logged into a Google account) will see the [...]
In their mission to save us even more precious seconds of time Google have this week rolled their Instant feature out to Google Places. On their official blog, Google stated yesterday “As part of our ongoing effort to give you the Instant experience everywhere on Google, this week we’ve enabled Instant in Places View so you [...]
Google’s crusade for search engine quality isn’t up yet, it seems. Below is the recent video from Matt Cutts, head of Google’s webspam team. This YouTube video suggests that the search engine giant may now turn its focus towards keywords in domain names. The video’s title “How important is it to have keywords in a [...]
Smartphones sales have continually increased since the launch of the iPhone and with their capabilities, there is an increasing number of people reviewing, shopping and commenting using mobile search. The mobile paid search market is growing at an impressive rate. According to research released last week from banking and investment firm Macquarie Group, nearly five [...]
Following on from my initial blog post on Google’s latest algorithm update – ‘Farmer’, I wanted to see the impacts it has made so far. The algorithm was aimed to increase the quality of Google’s search results ensuring it’s SERP’s were not being dominated by low-quality content farms which mastered in creating a wealth of [...]
You may have seen over the last week or so Google and Bing launching Social Search Result updates to include comments, posts and likes from a user’s social network into their search results. Bing users in the US will now see Facebook ‘Likes’ from their friends list appear in search results and this is likely [...]
Google last week announced a major algorithm change to its search engine, nicknaming it the ‘Farmer’ update. The algorithm will have a particular impact on so-called ‘content farms’ to provide more natural search results displayed on their SERP’s. Amit Singhal, Google Fellow, and Matt Cutts, Principal Engineer said on the Official Google Blog the reasoning [...]
Comments