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SEO (Search Engine Optimisation) Blog

Link Building Basics in 3 Easy Steps

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How does link building work to get your website ranking higher in Google? Well, it’s surprisingly simple. Here we break it down into 3 easy steps. We start by doing extensive keyword research for our client’s website, based around their products or services and whatever else is popular in their industry. Once we have our [...]

SEO Basics: A Beginners Guide to Search Engine Optimisation

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In this beginners guide to SEO I’m going to take you through all the basic stuff you need to know. This is fairly top level, so you’re not going to become an SEO guru just from reading this, but if you’re an internet marketing looking for a better understanding, this should be right up your [...]

Tablet Traffic to Increase in 2013?

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Is mobile tablet search traffic set to increase in 2013? We think so, considering that everyone seems to be getting a tablet for Christmas, whether it’s the iPad, the Samsung Galaxy Tab or something from Toshiba or one of the many other manufacturers. So what does the ‘rise of the tablet’ mean for internet marketers? [...]

Top 10 Searches of 2012 from Google UK

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Today Google UK has revealed the most popular searches of 2012, including everything and everyone from Olympic Tickets to Kate Middleton and the North Korean techno dance sensation Gagnam Style. But whether this is ‘Exact Match’ or ‘Broad Match’ we can’t be sure. Top 10 Google UK Searches 2012 Euro 2012 Olympic tickets Whitney Houston [...]

Quick Win SEO Ranking Tricks You Shouldn’t Build Your Business On

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Following 4 recent Google algorithm updates, I thought I’d talk about 3 common quick win SEO tricks that can really help your rankings in the short term, but shouldn’t be used as the basis of a long term link building strategy. In many ways, a website is like a building. If you don’t lay the [...]

Google Exact Match Domain Update

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Following Google’s exact match domain update on the 28th of September 2012, there’s been some confusion over its impact, its intent and how it was implemented. But most importantly what it means for your website. Early Warning There was talk about EMDs (exact match domains) and PMDs (partial match domains) a few weeks earlier, but [...]

“The Bradley Wiggins Effect” | Massive Increase in Cycling Related Terms

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If you haven’t been living under a rock or on a remote island then you have probably heard the names Bradley Wiggins, Chris Hoy and Laura Trott. The GB cycling team both track and road have seen unprecedented success this Olympic games smashing records and winning gold medals. Everyone seems to have caught the cycling [...]

How To Activate Google Handwriting Search On Mobile & Tablet

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Today saw the announcement from Google that you can now search from your iPhone or tablet by handwriting your search query. If your bored of typing or just want to impress your friends then follow these simple steps that will show you how to activate google handwriting today! 1. Visit the Google homepage 2. Now [...]

Google Knowledge Graph – How could it affect search engine marketing?

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Yesterday saw the introduction of the Google Knowledge graph and it has set the search marketing world’s social feeds alight! Basically, Google are attempting to bring search queries to life, with one of the quotes being thrown about summarising the changes simply as: “In geek-speak, [the knowledge graph] a ‘graph’—that understands real-world entities and their [...]

The Evolution of Google

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Since its birth in 1997, Google has grown to become one of the most successful companies in history with annual revenue of US$ 31.12bn [Source: Yahoo Finance]. So much so, that it has basically become a household thing to suggest “Google it” for just about anything! I know I have said that before! It all [...]